Which of the following best describes how online advertising can be seen as more effective than print advertisements?

Online advertising is often considered more effective than print advertisements due to its interactive nature. This interactivity allows users to engage with the content actively, rather than just passively consuming it, which is typical of print media. When users can click on ads, participate in surveys, watch videos, or share content immediately, it creates a more dynamic experience that fosters greater engagement.

Furthermore, online ads can be tailored and personalized based on user behavior and preferences, which enhances the relevance and effectiveness of the marketing message. This adaptability allows for real-time responses and adjustments based on user interaction, improving the potential for conversion and creating a more impactful advertising experience. In contrast, print advertisements are static and do not offer opportunities for instant engagement or feedback.